Music · Festival

MDLBEAST Soundstorm 2027

Expected December 2027 (dates TBC) · Banban. Everything you need to know about MDLBEAST Soundstorm 2027 — and how to turn your presence there into weeks of content.

In short

Soundstorm is MDLBEAST's open-air music festival on the edge of Riyadh, known for very large stages and international headliners. The 2026 edition, planned for 3 and 4 December, was postponed, and the organisers say they are focusing on the 2027 edition. A2Z Digital can plan photo, video and social coverage for brand partners at Soundstorm — share your dates to confirm crew availability.

Dates not yet announced — expected timing based on previous editions · Updated
Dates
Expected December 2027 (dates TBC) Dates TBC
Venue
Banban, Riyadh
Organiser
MDLBEAST
Category
Music · Festival
Official website
mdlbeast.com
2019first edition
3 days2025 edition length
Banbanfestival site
Multi-genreline-up
About the event

What is Soundstorm?

Soundstorm launched in 2019 and is held at Banban, outside Riyadh. The 2025 edition ran from 11 to 13 December, with acts across electronic, hip-hop, rock and pop. The 2026 edition had been set for 3 and 4 December 2026, but ticket holders were told in September 2026 that it would be postponed. Organisers have said they are now working on the 2027 edition; dates have not been announced.

The festival is known for large stage structures, big LED screens and late-night sets. Previous line-ups have included Bruno Mars, DJ Khaled, Eminem and David Guetta. Brand partners and sponsors need fast photo and video coverage of activations and crowd moments, delivered while fans are still talking about the weekend.

Who takes part

Who you'll meet there

Music fansBrand sponsorsBeverage and lifestyle brandsArtists and DJsPromotersContent creatorsMusic mediaTourists
Exhibiting, sponsoring or hosting?

We can cover Soundstorm for you

A2Z Digital's event photography & videography team covers stands, activations, speakers and side events at Soundstorm in Saudi Arabia — with same-day content for your social channels and PR.

01

Stall & pavilion photography

Beautiful images of your space, products and visitors — day and night.

02

Night & show video

Low-light video during shows, fireworks and performances.

03

Content days across the season

Scheduled shoots so your feed stays fresh for weeks.

04

Seasonal campaigns

Content planned around national days, holidays and peak weekends.

05

F&B & retail reels

Food, product and crowd reels for vendors and brands.

06

Influencer visits

Creator invitations and coverage to bring footfall.

Your content plan

Before, during & after

Before

Shot list, VIP and speaker schedule, crew passes and a teaser post announcing your presence at Soundstorm.

During

Photos and short clips delivered the same day, posted in English and Arabic while the event is trending.

After

Full edited gallery within 48 hours, a highlight film and cut-downs for ads, newsletters and your website.

All year

Reuse the footage in social media and lead generation campaigns until next year's edition.

Practical tips

Get more from Soundstorm

Advice from our event crews for making your presence count online.

  • Plan by peak dates. Book coverage for the busiest nights and weekends, not just opening day.
  • Shoot at golden hour. Outdoor events look best at sunset and after dark.
  • Show the people. Families, performers and craftspeople make more engaging content.
  • Respect etiquette. We follow local guidelines when filming visitors and heritage areas.
FAQ

Soundstorm questions

When is MDLBEAST Soundstorm 2027?

Exact dates for MDLBEAST Soundstorm 2027 have not been announced yet. Based on previous editions it is expected around December 2027. We will update this page when the organiser confirms.

Where is Soundstorm held?

Soundstorm is held at Banban, Riyadh.

Who organises Soundstorm?

MDLBEAST Soundstorm 2027 is organised by MDLBEAST. Check the official website for tickets, registration and exhibitor information.

Is Soundstorm taking place in 2026?

No. The 2026 edition was postponed in September 2026, and organisers have said they are focusing on the 2027 edition.

Can A2Z Digital cover our brand at Soundstorm?

Yes. A2Z Digital provides stall & pavilion photography, night & show video, content days across the season and same-day social content for brands, exhibitors and sponsors at Soundstorm.

More Saudi Arabia events

Also see: Abu Dhabi events · Dubai events · Egypt events.

A2Z Digital is an independent agency and is not affiliated with, or endorsed by, the organisers of MDLBEAST Soundstorm 2027. Event names belong to their owners. Details are taken from official and published sources and may change — always confirm on the official website.

Taking part in Soundstorm?

Tell us your dates and stand or venue. We reply within one working day with a coverage plan.

Request a proposal

Tell us what you need — we reply within one working day.

Fill in the short form and we'll come back with a few questions and a suggested next step. No commitment, no sales call required.

  • Bilingual Arabic/English team, offices in Dubai and Cairo
  • Working with brands in the UAE, Saudi Arabia and Egypt
  • A written plan with clear numbers before we start

Get in touch

We reply within one working day with a few questions and a suggested next step. No sales call required.

info@a2zdigital.ae +971 55 570 4233 (UAE) +20 102 898 0790 (Egypt) WhatsApp WhatsApp Egypt Dubai · Cairo Instagram LinkedIn Facebook