Content calendar
A monthly plan of posts, reels and stories tied to your offers, launches and Egyptian occasions like Ramadan and Eid.
Social media · Egypt
A social media agency that speaks Egyptian.
A2Z Digital manages Facebook, Instagram, TikTok and LinkedIn for brands across Egypt. We write content your audience in Cairo, Alexandria and beyond actually relates to, reply to comments and messages, and turn followers into customers — managed by our bilingual team in Cairo, in person or online.
In short
A2Z Digital is a social media agency working with brands in Egypt. We plan and produce content for Facebook, Instagram, TikTok and LinkedIn, manage comments and inbox messages, and run boosted posts and ads. Our bilingual team built Abu Dhabi University into the #1 UAE university on Facebook, and now brings that experience to Egyptian brands.
Serving Egypt · Updated#1UAE university on Facebook (ADU)
3Maudience built for Abu Dhabi University
4000%record follower growth
AR + ENbilingual team
What you get01 02 03 04 05 06
What we manage
Arabic copywriting
Captions in natural, Egyptian-friendly Arabic, with English versions where your audience needs them.
Design & reels
Branded designs, carousels and short vertical videos made for Facebook, Instagram and TikTok.
Community management
Replies to comments and Messenger or Instagram DMs, with clear handover of hot leads to your sales team.
Boosts & ads
Small, targeted budgets behind the posts that are already working, so spend goes further.
Monthly insights
Reach, engagement, messages and follower growth explained, plus what we'll change next month.
About this service
Social media management across Egypt
In Egypt, Facebook is still where most customers meet a brand, Instagram drives fashion, beauty and food, and TikTok is growing fast with younger audiences. A good page is not just pretty posts — it answers questions quickly, keeps the conversation going and moves interested people into WhatsApp or your online store. We combine all of that into one monthly service, and pair it with paid lead campaigns when you need faster growth.
Strong social media needs a steady supply of video. Our video production team creates reels and product content, and for launches and openings we can add event photography and videography so your page has fresh material for weeks.
Buyer’s guide
Building a monthly content plan for Egyptian audiences
A strong content plan is what separates busy pages from pages that sell. Whether you hire a social media agency in Egypt or manage accounts in-house, the plan should balance brand building, offers and conversation, and it should reflect the rhythm of the Egyptian year. Here is how our Cairo team approaches each monthly calendar for brands in Cairo, Alexandria and beyond.
We start with the business priorities for the month: products to push, launches, offers and any stock or capacity limits. Then we map the calendar to local moments such as Ramadan, Eid, back-to-school, summer on the North Coast, Black Friday sales and national occasions, so content arrives when audiences are already searching and talking. Each week includes a mix of reels, carousels, stories and simple posts, because Facebook, Instagram and TikTok reward different formats.
Next comes the tone. Captions are written in natural Arabic that Egyptian audiences relate to, with English versions only where your customers expect them. We also plan for replies: common questions about price, delivery and availability get approved answers in advance, so comments and Messenger enquiries are handled quickly. Brands serving the coast often need a slightly different voice, which is why we treat social media management in Alexandria as its own audience rather than a copy of Cairo.
Finally, every plan includes a paid layer. A small budget behind the posts that already perform turns good content into reach and sales, and our Facebook advertising agency service handles that side with weekly optimisation. You approve the full calendar before anything goes live, and we review results together at the end of each month.
Why A2Z
Followers are nice. Customers are better.
We measure social media by what it brings to your business — messages, enquiries and orders — not only by likes. The same thinking built Abu Dhabi University to 60% of UAE university engagement on Facebook.
- Content written for Egyptian audiences
- Facebook, Instagram, TikTok and LinkedIn
- Fast replies to comments and messages
- Reels and short video every month
- Seasonal plans for Ramadan, Eid and sales events
- Clear monthly reporting
How we work
Simple process.
Discover
We study your brand, audience and the pages your customers already follow.
Plan
A monthly content calendar approved by you before anything goes live.
Publish & engage
We post, reply and keep the conversation moving every day.
Review
Monthly insights and a sharper plan for the next month.
Proof, not promises
Real brief. Real numbers.
Work we've done in the UAE
Abu Dhabi University: #1 UAE university on Facebook
We grew Abu Dhabi University's social media to a 3M audience and 60% of all UAE university engagement on Facebook. Egyptian brands get the same strategy and community management from our Cairo team.
Who we work with
Industries we serve
FAQ
Questions, answered.
How much does social media management cost in Egypt?
It depends on the number of platforms, posts and videos per month, and whether community management and ads are included. Tell us what you need and we'll quote a package that fits your budget.
Do you write in Egyptian Arabic?
We write natural, Egyptian-friendly Arabic for local audiences, and can switch to Modern Standard Arabic or English for corporate or Gulf-facing content.
Which platforms work best in Egypt?
Facebook remains the biggest channel for most brands, with Instagram strong for fashion, beauty and food, and TikTok growing with younger audiences. We recommend a mix based on who you sell to.
Do you reply to messages and comments?
Yes. Community management is part of our service, including comments and inbox messages, with interested customers handed over to your team or WhatsApp.
Can we work with you if we're outside Cairo?
Yes. We work with brands across Egypt in person in Cairo or online. Our Cairo team handles shoots in Cairo; for other cities, we can use content you send us or confirm crew availability for your dates.
How many posts per month do you recommend?
It depends on your goals, sector and budget for content production. Consistency matters more than volume, so we would rather publish fewer high-quality reels and posts every week than many weak ones. We recommend a mix and frequency for each platform during planning and adjust it once we see how your audience responds.
Can you also manage our WhatsApp Business account?
We can set up WhatsApp Business with a catalogue, quick replies, labels and away messages so enquiries from social media are handled smoothly. Day-to-day sales conversations are usually best handled by your own team, who know stock and pricing, and we provide approved reply templates and guidance so the experience stays consistent.
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Ready to grow your brand?
Tell us what you need. We reply within one working day with a few questions and a suggested next step.