Marketing strategy
A clear 90-day plan: who you sell to, which channels matter, what to post and how much to spend.
A2Z Digital is a digital marketing agency working with brands in Cairo and across Egypt. We plan strategy, content, Facebook and Google ads and SEO around one number — your sales — and deliver it from our Cairo office with a bilingual team that also knows the Gulf.
A2Z Digital provides digital marketing for brands in Cairo and across Egypt: strategy, social media content, Facebook, Instagram and Google ads, SEO and reporting. We work from our Cairo office, in person or online, in Arabic and English, focus every pound of ad spend on measurable sales or leads, and help Egyptian brands prepare for Gulf markets.
Serving Egypt · UpdatedA clear 90-day plan: who you sell to, which channels matter, what to post and how much to spend.
Arabic-first posts, reels and stories written for Egyptian audiences, not translated from English.
Campaigns built for orders, messages and leads — tested weekly and cut when they stop paying back.
Search campaigns and on-page SEO so customers find you when they search in Arabic or English.
Click-to-WhatsApp ads, quick replies and labels so your sales team closes chats faster.
A monthly report on spend, leads, orders and cost per result — in plain language.
A shop in Heliopolis, a clinic in New Cairo and a fashion brand selling online from Sheikh Zayed all face the same problem: plenty of likes, not enough paying customers. Our approach is to link every channel to a sales outcome. Content earns attention, Facebook lead campaigns capture demand, and WhatsApp closes the deal — with tracking at each step so you know what is working.
When the plan needs stronger creative, our video production team produces reels and product films, and if your website is slowing sales down we can rebuild it with our web design service. Everything is managed by our Cairo team, with a single point of contact, weekly updates and meetings in person or online.
Monthly reports are where you find out whether your digital marketing agency in Cairo is really working for your business. Too many reports are long lists of likes, reach and impressions that say little about sales. Before you sign with any online marketing company in Egypt, ask to see a sample report and check that it answers the questions you actually care about. A good report should be short enough to read in a few minutes and honest about what did not work, as well as what did. As a minimum, a useful monthly report should cover:
Our Cairo team shares this kind of report every month and walks you through it in person or online. If your business sells through an online store, the report can also cover e-commerce marketing in Egypt metrics such as revenue and abandoned carts. And because most budgets in Egypt go into Meta, we pay close attention to Facebook ads management performance, so every pound is accounted for and every decision is explained.
Egypt is a price-sensitive market, so wasted budget hurts. We plan small, test fast and scale only what brings in customers, with the discipline we use on Gulf campaigns for banks, universities and retailers.
We review your pages, ads, website and competitors in Egypt.
A 90-day plan with channels, content themes and budget split.
Content and campaigns go live, with tracking set up from day one.
Weekly tweaks and a monthly report on what drove sales.
A performance campaign for Finance House's MySeva brand in the UAE generated 15,000 leads in three months. We bring the same testing discipline, lead forms and follow-up flows to brands in Egypt.
It depends on the scope — how many channels, how much content and the size of your ad budget. Share your goals and we'll suggest a plan that fits your budget, with a clear breakdown of what's included.
Yes. We have an office in Cairo, alongside our base in Dubai. We meet clients in person in Cairo or online, and you can reach us on WhatsApp at +20 102 898 0790.
Paid campaigns usually bring the first leads or orders within the first weeks of testing. SEO and organic growth take longer, typically a few months of consistent work.
Yes. We often start with one or two channels for smaller brands and add more once the first campaigns are paying back.
Yes. With offices in Cairo and Dubai, we can run your Egyptian marketing and prepare campaigns for the UAE or Saudi Arabia in parallel.
We usually recommend an initial period long enough to test, learn and optimise properly, because digital marketing results build over time. The exact duration and notice terms are agreed with you before we start and depend on the scope. We prefer earning renewals through clear results and reporting rather than locking clients in.
You do. Facebook pages, Instagram accounts, ad accounts, analytics and website access stay in your company's name, and we are added as partners or admins. If we ever stop working together, everything remains with you, including the content we created and the campaign history in your ad accounts.
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