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Motorsport & heritage · Desert festival
Liwa International Festival 2027
11 December 2026 – 3 January 2027 · Tal Moreeb and Liwa Village. Everything you need to know about Liwa International Festival 2027 — and how to turn your presence there into weeks of content.
In short
Liwa International Festival 2027 runs from 11 December 2026 to 3 January 2027 around Tal Moreeb dune in Liwa, Al Dhafra Region. Organised by DCT Abu Dhabi with Liwa Sports Club, it combines desert motorsport, heritage competitions, concerts and family attractions. A2Z Digital offers photo, video and drone-led social content for sponsors and brand activations at the festival.
Details checked against official sources · Updated- Dates
- 11 December 2026 – 3 January 2027
- Venue
- Tal Moreeb and Liwa Village, Liwa, Al Dhafra Region, Abu Dhabi
- Organiser
- Department of Culture and Tourism – Abu Dhabi, with Liwa Sports Club
- Category
- Motorsport & heritage · Desert festival
- Official website
- liwainternationalfestival.ae
700,000+Visitors (2025–26 edition)
274,440Liwa Village visitors (2025–26 edition)
23 daysFestival length
FreeGeneral entry
About the event
What is Liwa Festival?
Liwa International Festival, formerly known as the Liwa Moreeb Dune Festival, is held at Tal Moreeb, one of the tallest dunes in the UAE. The programme includes hill climbing, drag racing, dune racing, drift, off-road and UTV events, Monster Jam, falconry and other heritage sports, plus nightly concerts and the Liwa Village with themed zones, food and retail.
The previous edition (12 December 2025 – 3 January 2026) drew more than 700,000 visitors, with 274,440 at Liwa Village alone, and motorsport participation rose 47% year on year. General entry is free. The desert setting and fast motorsport action suit drone footage and dynamic video for automotive, energy and lifestyle sponsors.
Who takes part
Who you'll meet there
Exhibiting, sponsoring or hosting?01 02 03 04 05 06
We can cover Liwa Festival for you
A2Z Digital's event photography & videography team covers stands, activations, speakers and side events at Liwa Festival in Abu Dhabi — with same-day content for your social channels and PR.
Night & show video
Low-light video during shows, fireworks and performances.
Content days across the season
Scheduled shoots so your feed stays fresh for weeks.
Seasonal campaigns
Content planned around national days, holidays and peak weekends.
F&B & retail reels
Food, product and crowd reels for vendors and brands.
Influencer visits
Creator invitations and coverage to bring footfall.
Your content plan
Before, during & after
Before
Shot list, VIP and speaker schedule, crew passes and a teaser post announcing your presence at Liwa Festival.
During
Photos and short clips delivered the same day, posted in English and Arabic while the event is trending.
After
Full edited gallery within 48 hours, a highlight film and cut-downs for ads, newsletters and your website.
All year
Reuse the footage in social media and lead generation campaigns until next year's edition.
Practical tips
Get more from Liwa Festival
Advice from our event crews for making your presence count online.
- Plan by peak dates. Book coverage for the busiest nights and weekends, not just opening day.
- Shoot at golden hour. Outdoor events look best at sunset and after dark.
- Show the people. Families, performers and craftspeople make more engaging content.
- Respect etiquette. We follow local guidelines when filming visitors and heritage areas.
FAQ
Liwa Festival questions
When is Liwa International Festival 2027?
Liwa International Festival 2027 takes place on 11 December 2026 – 3 January 2027.
Where is Liwa Festival held?
Liwa Festival is held at Tal Moreeb and Liwa Village, Liwa, Al Dhafra Region, Abu Dhabi.
Who organises Liwa Festival?
Liwa International Festival 2027 is organised by Department of Culture and Tourism – Abu Dhabi, with Liwa Sports Club. Check the official website for tickets, registration and exhibitor information.
Is Liwa International Festival free to enter?
General entry to the festival grounds is free; some competitions, VIP areas and special events may charge separately.
What was the festival previously called?
It was previously known as the Liwa Moreeb Dune Festival.
Can A2Z Digital cover our brand at Liwa Festival?
Yes. A2Z Digital provides stall & pavilion photography, night & show video, content days across the season and same-day social content for brands, exhibitors and sponsors at Liwa Festival.
More Abu Dhabi events
Also see: Dubai events · Saudi Arabia events · Egypt events.
A2Z Digital is an independent agency and is not affiliated with, or endorsed by, the organisers of Liwa International Festival 2027. Event names belong to their owners. Details are taken from official and published sources and may change — always confirm on the official website.
Taking part in Liwa Festival?
Tell us your dates and stand or venue. We reply within one working day with a coverage plan.