Product walkaround videos
Smooth walkarounds of vehicles, vessels or aircraft for listings and social.
Automotive aftermarket · Trade exhibition
Automechanika Dubai 2026
10–12 November 2026 · Dubai Exhibition Centre, Expo City Dubai. Everything you need to know about Automechanika Dubai 2026 — and how to turn your presence there into weeks of content.
In short
Automechanika Dubai 2026 runs from 10 to 12 November 2026 at Dubai Exhibition Centre, Expo City Dubai, its first edition at the new venue after 22 editions at Dubai World Trade Centre. Organised by Messe Frankfurt, it is the Middle East's largest automotive aftermarket trade show. A2Z Digital offers stand photography, product videos and social content for exhibitors and sponsors.
Details checked against official sources · Updated- Dates
- 10–12 November 2026
- Venue
- Dubai Exhibition Centre, Expo City Dubai, Expo City, Dubai
- Organiser
- Messe Frankfurt Middle East
- Category
- Automotive aftermarket · Trade exhibition
- Official website
- automechanika-dubai.ae.messefrankfurt.com
50,408visitors (2025 edition)
2,273exhibitors (2025 edition)
162visitor countries (2025 edition)
1stedition at Dubai Exhibition Centre
About the event
What is Automechanika Dubai?
Automechanika Dubai connects parts makers, distributors and workshop suppliers with buyers from the Middle East, Africa, Asia and the CIS. The show spans sections including parts and components, electrics and electronics, tyres and wheels, oils and lubricants, diagnostics and repair, body and paint, car wash and detailing, and batteries. Conferences, workshops and the Automechanika Dubai Awards run alongside the halls.
The 2025 edition, held in December at Dubai World Trade Centre, drew 50,408 visitors from 162 countries and 2,273 exhibitors from 63 countries. The 2026 move to a larger venue at Expo City gives exhibitors more space, and more competition for attention, so clear product videos, stand photography and fast social posts help brands reach buyers.
Who takes part
Who you'll meet there
Exhibiting, sponsoring or hosting?01 02 03 04 05 06
We can cover Automechanika Dubai for you
A2Z Digital's event photography & videography team covers stands, activations, speakers and side events at Automechanika Dubai in Dubai — with same-day content for your social channels and PR.
Detail & lifestyle photography
Materials, finishes and lifestyle shots that sell the experience.
Launch & VIP coverage
Coverage of launches, handovers and VIP visits.
Demo & display footage
Video from demos, displays or trials where permitted.
Reels for social
Short vertical clips cut for Instagram and TikTok.
Recap film
A highlight film for your website and dealers.
Your content plan
Before, during & after
Before
Shot list, VIP and speaker schedule, crew passes and a teaser post announcing your presence at Automechanika Dubai.
During
Photos and short clips delivered the same day, posted in English and Arabic while the event is trending.
After
Full edited gallery within 48 hours, a highlight film and cut-downs for ads, newsletters and your website.
All year
Reuse the footage in social media and lead generation campaigns until next year's edition.
Practical tips
Get more from Automechanika Dubai
Advice from our event crews for making your presence count online.
- Shoot before doors open. Products look best without crowds — we schedule early shoots.
- Check filming rules. Flying displays, drones and on-water filming need permissions.
- Film for listings. Walkaround videos can go straight onto your sales listings.
- Plan the launch. Share reveal times so we're in position.
FAQ
Automechanika Dubai questions
When is Automechanika Dubai 2026?
Automechanika Dubai 2026 takes place on 10–12 November 2026.
Where is Automechanika Dubai held?
Automechanika Dubai is held at Dubai Exhibition Centre, Expo City Dubai, Expo City, Dubai.
Who organises Automechanika Dubai?
Automechanika Dubai 2026 is organised by Messe Frankfurt Middle East. Check the official website for tickets, registration and exhibitor information.
Why has Automechanika Dubai moved venue?
After 22 editions at Dubai World Trade Centre, the show moves to Dubai Exhibition Centre at Expo City in 2026 to allow for more exhibition space and growth.
Can A2Z Digital cover our brand at Automechanika Dubai?
Yes. A2Z Digital provides product walkaround videos, detail & lifestyle photography, launch & vip coverage and same-day social content for brands, exhibitors and sponsors at Automechanika Dubai.
More Dubai events
Also see: Abu Dhabi events · Saudi Arabia events · Egypt events.
A2Z Digital is an independent agency and is not affiliated with, or endorsed by, the organisers of Automechanika Dubai 2026. Event names belong to their owners. Details are taken from official and published sources and may change — always confirm on the official website.
Taking part in Automechanika Dubai?
Tell us your dates and stand or venue. We reply within one working day with a coverage plan.