Stand & team photography
Your stand, admissions team and student conversations — ready for LinkedIn, Instagram and brochures.
Education · Higher education fair
Najah Abu Dhabi 2026
18–21 October 2026 · ADNEC Centre Abu Dhabi. Everything you need to know about Najah Abu Dhabi 2026 — and how to turn your presence there into weeks of content.
In short
Najah Abu Dhabi 2026 is the 20th edition of the UAE higher education fair, taking place on 18–21 October 2026 at ADNEC Centre Abu Dhabi and organised by Informa Connect with the support of the UAE Ministry of Education. A2Z Digital offers stand photography, student interview videos and social media coverage for universities and education providers.
Details checked against official sources · Updated- Dates
- 18–21 October 2026
- Venue
- ADNEC Centre Abu Dhabi, Khaleej Al Arabi Street, Abu Dhabi
- Organiser
- Informa Connect, supported by the UAE Ministry of Education
- Category
- Education · Higher education fair
- Official website
- informaconnect.com
4 dayshigher education fair
100+institutions exhibiting
20+countries represented
20thedition
About the event
What is Najah Abu Dhabi?
Najah is one of the region's longest-running higher education fairs, now in its 20th edition. It brings together universities, embassies, vocational institutes, education consultants and language centres to meet students and parents choosing their next step.
More than 100 institutions from over 20 countries exhibit. For universities, the fair is a recruitment moment — and the content captured there, especially real student conversations, keeps working through the whole admissions season.
Who takes part
Who you'll meet there
Exhibiting, sponsoring or hosting?01 02 03 04 05 06
We can cover Najah Abu Dhabi for you
A2Z Digital's event photography & videography team covers stands, activations, speakers and side events at Najah Abu Dhabi in Abu Dhabi — with same-day content for your social channels and PR.
Student & parent interviews
Short, authentic interviews that answer the questions future students actually ask.
Scholarship & MoU coverage
Photos and video of announcements, signings and VIP visits for PR.
Reels for admissions campaigns
Vertical clips cut for Instagram, TikTok and Snapchat — the platforms students use.
Live stories
Real-time stories that drive visitors to your stand during the fair.
Recap film
A highlight film for your website and next season's recruitment campaigns.
Your content plan
Before, during & after
Before
Shot list, VIP and speaker schedule, crew passes and a teaser post announcing your presence at Najah Abu Dhabi.
During
Photos and short clips delivered the same day, posted in English and Arabic while the event is trending.
After
Full edited gallery within 48 hours, a highlight film and cut-downs for ads, newsletters and your website.
All year
Reuse the footage in social media and lead generation campaigns until next year's edition.
Practical tips
Get more from Najah Abu Dhabi
Advice from our event crews for making your presence count online.
- Plan a hook at your stand. A quiz, scholarship draw or campus VR corner gives us something worth filming.
- Get consent right. We manage filming consent for students and parents, especially for under-18 visitors.
- Post in Arabic. Many Emirati families research in Arabic — bilingual captions widen your reach.
- Reuse all season. Plan the shoot so clips can run in your ads until admissions close.
FAQ
Najah Abu Dhabi questions
When is Najah Abu Dhabi 2026?
Najah Abu Dhabi 2026 takes place on 18–21 October 2026.
Where is Najah Abu Dhabi held?
Najah Abu Dhabi is held at ADNEC Centre Abu Dhabi.
Who organises Najah?
Najah is organised by Informa Connect with the support of the UAE Ministry of Education.
Can A2Z Digital cover our university stand at Najah?
Yes. We provide stand photography, interviews, reels and live social coverage for universities and education providers.
Do you film students at the fair?
Only with consent. We manage release forms and avoid filming minors without a parent's or guardian's permission.
More Abu Dhabi events
Also see: Dubai events · Saudi Arabia events · Egypt events.
A2Z Digital is an independent agency and is not affiliated with, or endorsed by, the organisers of Najah Abu Dhabi 2026. Event names belong to their owners. Details are taken from official and published sources and may change — always confirm on the official website.
Taking part in Najah Abu Dhabi?
Tell us your dates and stand or venue. We reply within one working day with a coverage plan.