Art & culture · Art fair

Frieze Abu Dhabi 2026

19–22 November 2026 · Manarat Al Saadiyat. Everything you need to know about Frieze Abu Dhabi 2026 — and how to turn your presence there into weeks of content.

In short

Frieze Abu Dhabi 2026 is the first Frieze art fair in the region, taking place on 19–22 November 2026 at Manarat Al Saadiyat in Abu Dhabi's Saadiyat Cultural District. It is presented by the Department of Culture and Tourism – Abu Dhabi and Frieze, and replaces Abu Dhabi Art. A2Z Digital offers photography, video and social content for galleries, sponsors and brand activations.

Details checked against official sources · Updated
Dates
19–22 November 2026
Venue
Manarat Al Saadiyat, Saadiyat Cultural District, Abu Dhabi
Organiser
Department of Culture and Tourism – Abu Dhabi and Frieze
Category
Art & culture · Art fair
Official website
friezeabudhabi.com
84galleries
36+countries
1stFrieze fair in the region
17 yrsof Abu Dhabi Art before it
About the event

What is Frieze Abu Dhabi?

Frieze Abu Dhabi reimagines Abu Dhabi Art, which ran for 17 years, under the Frieze banner. The inaugural edition features 84 galleries from over 60 cities and 36+ countries, with international names alongside galleries from the UAE, Saudi Arabia, Lebanon, Egypt, Tunisia and India.

The first day (19 November) is by invitation only, with public days from 20 to 22 November, 2pm–9pm. For galleries, collectors' brands and sponsors, the fair is a high-profile moment where elegant, well-lit content matters as much as the art itself.

Who takes part

Who you'll meet there

Galleries & artistsCollectorsMuseums & institutionsLuxury & lifestyle brandsSponsors & partnersHospitality brandsArt mediaCreators & influencers
Exhibiting, sponsoring or hosting?

We can cover Frieze Abu Dhabi for you

A2Z Digital's event photography & videography team covers stands, activations, speakers and side events at Frieze Abu Dhabi in Abu Dhabi — with same-day content for your social channels and PR.

01

Gallery booth photography

Accurate, well-lit photos of your booth and works for catalogues and social.

02

VIP preview coverage

Discreet coverage of collector previews and VIP moments.

03

Artist interviews

Short interviews with artists and curators for Instagram and YouTube.

04

Brand activation content

Photo and video for sponsor lounges, pop-ups and hospitality.

05

Event & dinner coverage

Coverage of side events, dinners and talks across Saadiyat.

06

Recap film

An elegant highlight film for your website and press.

Your content plan

Before, during & after

Before

Shot list, VIP and speaker schedule, crew passes and a teaser post announcing your presence at Frieze Abu Dhabi.

During

Photos and short clips delivered the same day, posted in English and Arabic while the event is trending.

After

Full edited gallery within 48 hours, a highlight film and cut-downs for ads, newsletters and your website.

All year

Reuse the footage in social media and lead generation campaigns until next year's edition.

Practical tips

Get more from Frieze Abu Dhabi

Advice from our event crews for making your presence count online.

  • Respect artwork rights. Agree which works can be published — we follow gallery and artist permissions.
  • Shoot before the crowds. Booth photography is best during quiet setup or early hours.
  • Mind the light. We bring colour-accurate lighting so artworks look true to life.
  • Plan side events. Many key moments happen at evening events — plan coverage beyond the fair hours.
FAQ

Frieze Abu Dhabi questions

When is Frieze Abu Dhabi 2026?

Frieze Abu Dhabi 2026 takes place on 19–22 November 2026. 19 November is invitation-only; public days are 20–22 November, 2pm–9pm.

Where is Frieze Abu Dhabi held?

Frieze Abu Dhabi is held at Manarat Al Saadiyat in the Saadiyat Cultural District.

Is Frieze Abu Dhabi the same as Abu Dhabi Art?

Frieze Abu Dhabi is the reimagined Abu Dhabi Art, which ran for 17 years before becoming a Frieze fair in 2026.

Can A2Z Digital photograph our gallery booth at Frieze Abu Dhabi?

Yes. We offer booth and artwork photography, VIP and side-event coverage, interviews and social content.

Do you handle artwork image permissions?

We work within the permissions your gallery and artists provide and only publish approved images.

More Abu Dhabi events

Also see: Dubai events · Saudi Arabia events · Egypt events.

A2Z Digital is an independent agency and is not affiliated with, or endorsed by, the organisers of Frieze Abu Dhabi 2026. Event names belong to their owners. Details are taken from official and published sources and may change — always confirm on the official website.

Taking part in Frieze Abu Dhabi?

Tell us your dates and stand or venue. We reply within one working day with a coverage plan.

Request a proposal

Tell us what you need — we reply within one working day.

Fill in the short form and we'll come back with a few questions and a suggested next step. No commitment, no sales call required.

  • Bilingual Arabic/English team, offices in Dubai and Cairo
  • Working with brands in the UAE, Saudi Arabia and Egypt
  • A written plan with clear numbers before we start

Get in touch

We reply within one working day with a few questions and a suggested next step. No sales call required.

info@a2zdigital.ae +971 55 570 4233 (UAE) +20 102 898 0790 (Egypt) WhatsApp WhatsApp Egypt Dubai · Cairo Instagram LinkedIn Facebook